Two Williamsburgs, and you probably know which one you live in
Williamsburg is effectively two distinct neighborhoods stacked on top of each other. North Williamsburg — roughly Bedford Avenue above Metropolitan up through McCarren Park and Greenpoint — is the transplant-creative-family Williamsburg, where a lot of our bookings come from. South Williamsburg, south of Division Avenue, is the Chasidic community, with completely different streets, schools, and family patterns. We cover both, but the booking shape is different for each. For North Williamsburg families, a sitter booking is usually for a dinner on Bedford, a show at Music Hall of Williamsburg, a Domino Park stroller walk, or a Manhattan night that requires coming back over the bridge at midnight. McCarren Park is the anchor — most families end up there on any given weekend.
